We’re back from an exciting trip across the pond to attend AdTech New York, where the HuzuTech team demonstrated the virtual world platform that we have spent so long developing, HuzuVirtual. Our new white label virtual world’s platform has been designed so that brands can completely customise it and create their own virtual world without having the build the technology platform it’s based on.
One of the things people are excited about is the integration with our social networking platform, HuzuSocial. This means that publishers can offer secure and private social networking facilities as part of the virtual world experience - something that is becoming more important across all virtual environments - and link to Facebook.
But the really big deal about HuzuVirtual is that brands can have their own virtual world for a fraction of the cost of building one from scratch. This lets them create an interactive environment where they’re in control of the user experience, and of creating a world that reflects their brand values, rather than relying on a third party site.
We’ve developed a site to show how the technology works, including some really great features like the routing technology (which means an avatar will always follow a path - rather than walking ‘through’ obstacles), and the ‘motion’ sensors (car alarms going off when the avatar walks past them) here: http://paperworld.huzutech.com/. We’d love to know what you think.
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